yellowtrace

Yellowtrace is an influential and award-winning online design publication with a loyal following amongst the local and global design community, and those passionate about design in all its forms. The site is updated daily, Monday through Friday, with carefully curated, cutting-edge, and highly researched content in the areas of Interior Design, Architecture, Art, Photography, Travel & Design Culture.

Yellowtrace readers are the opinion leaders, influencers and “crème de la crème” of the architecture and design world. They are educated, affluent, well-traveled, creative professionals, passionate about the best in design. They are time poor and have extremely high standards—and they trust YT daily with their precious time across multiple channels.

Website Traffic
• 60K – 90K Monthly Users
• 600K-720K Monthly Pageviews
• 2-3 mins Average Time Spent

Website Traffic by region
• Europe 26%
• Australia 23%*
• USA 14%
• China 11%
• Rest of Asia 11%
• UK 5%

Instagram
• +541K Instagram followers
90-day averages:
• 1.5M accounts reached
• 10.5M impressions
• 125K engagement

Facebook
• +64K Facebook followers

Social Media Marketing Opportunities

1 x Instagram Post
Price: $2,750

Bundle Option:
1 x Instagram Post
1 x Instagram Story
Price: $3,450