The Wall Street Journal

The Wall Street Journal represents credibility and influence and continues to be the leading environment for luxury real estate clients to connect with the world’s most affluent home-buying audience. With new and exciting content alignment opportunities in “Mansion” WSJ’s luxury real estate section, we are able to further strengthen our brand, expand visibility and deliver our message with more resounding results than ever before.

Circulation: Print and e-Newspaper

  • Print: National: 525,734
  • Male/Female – 57% Male / 43% Female
  • Average age: 45
  • Average HHI: $361K

Includes Bonus Digital Featured Property Upgrade

Up to 28 properties per ad

Can Combine Spots for Larger Placements

Sample Ad

Click on image to enlarge.

Ad Date
Reservation Deadline
Materials Due
Spots Remaining
Friday, February 14, 2025
Friday, January 31, 2025
Monday, February 3, 2025
Closed
Friday, March 14, 2025
Friday, February 28, 2025
Monday, March 3, 2025
Closed
Friday, April 11, 2025
Friday, March 28, 2025
Monday, March 31, 2025
Closed
Friday, May 16, 2025
Friday, May 2, 2025
Monday, May 5, 2025
Closed
Friday, June 13, 2025
Friday, May 30, 2025
Monday, June 2, 2025
Closed
Friday, July 11, 2025
Friday, June 27, 2025
Monday, June 30, 2025
Closed
Friday, August 8, 2025
Monday. August 4, 2025
Monday. August 4, 2025
Closed
Friday, September 12, 2025
Thursday, September 4, 2025
Friday, September 5, 2025
Closed
NEW AD DATE
Friday, October 3, 2025
Thursday, September 25, 2025
Friday, September 26, 2025
Closed
Friday, November 7, 2025
Monday, November 3, 2025
Monday, November 3, 2025
Closed
Friday, December 12, 2025
Friday, November 28, 2025
Monday, December 1, 2025

*Dates are subject to change. Rates in USD. Reservations cannot be cancelled after the published deadline dates in the Sotheby’s International Realty® cooperative advertising program marketing brochure.

Reserve Now!

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Please enter a number greater than or equal to 1.
Number of Combined Spots:
Address, Property ID, etc
Issue Date:*
If different from above

Submit Your Ad Materials

You can submit your materials here with your reservation. If you do not have your materials ready for submission, you can follow the link provided in your confirmation email once you have made your reservation.

"*" indicates required fields

Located on your reservation confirmation email
Please do not abbreviate
(International offices, please include country)
Sotheby's International Realty Property ID
Please separate phone number with periods – follow sample: +1 415.901.1700

Contact: Person to contact in regard to ad materials.

For California agents only
Accepted file types: jpg, png, pdf, tif, tiff, jpeg, Max. file size: 128 MB.
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Accepted file types: jpg, png, pdf, tif, tiff, jpeg, Max. file size: 128 MB, Max. files: 2.

    Sample Ad

    Click on image to enlarge.

    Complementary Custom Marketing Plan

    Click here for Sky to create a customized print and digital marketing plan for your ultra-luxury property or development.