{"id":33215,"date":"2024-01-17T11:02:35","date_gmt":"2024-01-17T15:02:35","guid":{"rendered":"https:\/\/www.skyadgroup.com\/sothebysrealty\/?page_id=33215"},"modified":"2026-07-08T10:22:59","modified_gmt":"2026-07-08T14:22:59","slug":"native-display","status":"publish","type":"page","link":"https:\/\/www.skyadgroup.com\/sothebysrealty\/native-display\/","title":{"rendered":"Native Display"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_0 et_pb_image et_animated et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader.jpg\" width=\"2000\" height=\"300\" srcset=\"https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader.jpg 2000w, https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader-300x45.jpg 300w, https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader-768x115.jpg 768w, https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader-1024x154.jpg 1024w, https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2018\/11\/digitalHeader-1080x162.jpg 1080w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" class=\"wp-image-1514\" \/><\/span><\/div><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Native Display<\/h1>\n<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_section_1 et_pb_section et_section_specialty et_pb_gutters3 et_block_section\"><div class=\"et_pb_row et_block_row\"><div class=\"et_pb_column_1 et_pb_column et_pb_specialty_column et_pb_column_2_3 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_row_inner_0 et_pb_row_inner et_block_row\"><div class=\"et_pb_column_inner_0 et_pb_column_inner et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>Native ads dynamically match the look, feel and visual context of the website or app where they are seen. They come in many forms and can be either a video or a dynamic picture, but all share the common goal of not \u201clooking\u201d like an ad. They can run across all devices or be specified mobile only. Native ads are proven to have higher levels of engagement than traditional non-native ads, and they get results.<\/p>\n<p><strong>Higher Engagement:<\/strong><\/p>\n<div class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\">\n<ul>\n<li class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\">Native ads are viewed 53 percent more frequently than display ads, providing a higher CTR (60 percent).<\/li>\n<li class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\">Native ads result in an 18 percent increase in purchase intent.<\/li>\n<li class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\">Native ads can help lift a brand by up to 82 percent.<\/li>\n<\/ul>\n<p><strong>Targeting Options Include:<\/strong><\/p>\n<p><strong>Behavioral \u2013<\/strong> thousands of targeting categories including demographics, on-line and off-line behaviors, and interests.<\/p>\n<p><strong>Keywords \u2013<\/strong> target a list of up to 500 keywords related to your business, and show Native ads on the web pages where they appear A.I.<\/p>\n<p><strong>Targeting \u2013<\/strong> Showing your display or video ads to people across all devices, using machine learning to target consumers based on who is engaging with the ad.<\/p>\n<p><strong>Custom Audience Matching &amp; Lookalike Audiences \u2013<\/strong> target people on your list of emails, addresses, or phone numbers and show them native ads when they browse websites and apps.<\/p>\n<p>Cross Platform Targeting available from Mobile Conquesting.<\/p>\n<\/div>\n<\/div><\/div><div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><div class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\">\n<div class=\"RichText3-paragraph--withVSpacingNormal RichText3-paragraph Typography Typography--m\"><strong style=\"font-size: 20px;\">Price: <span>Starting at $1,500 for 30 days.<\/span><\/strong><\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_inner_1 et_pb_row_inner et_block_row\"><div class=\"et_pb_column_inner_1 et_pb_column_inner et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_1 et_pb_image et_animated et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2024\/01\/image.png\" width=\"512\" height=\"284\" srcset=\"https:\/\/www.skyadgroup.com\/sothebysrealty\/wp-content\/uploads\/2024\/01\/image.png 512w\" sizes=\"(max-width: 512px) 100vw, 512px\" class=\"wp-image-33244\" title=\"image\" alt=\"PropGOLuxury.com\" \/><\/span><\/div><\/div><\/div><\/div><div class=\"et_pb_column_2 et_pb_column et_pb_column_single et_pb_column_1_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module\" href=\"#reserve\">Reserve<\/a><\/div><\/div><\/div><\/div><div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section\" id=\"reserve\"><div class=\"et_pb_row_1 et_pb_row et_block_row\"><div class=\"et_pb_column_3 et_pb_column et_pb_column_2_3 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\" id=\"reservenow\"><div class=\"et_pb_text_inner\"><h3><strong>Reserve Now!<\/strong><\/h3>\n<\/div><\/div><div class=\"et_pb_code_0 et_pb_code et_pb_module\"><div class=\"et_pb_code_inner\"><script>\nvar 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